“I find that the harder I work, the more luck I seem to have.” — Thomas Jefferson
No matter what business you’re in, it’s easy to be misled by bad advice by so-called experts. Some say you’ve got to be on Facebook while others say Pinterest is where the customers are. Then there’s Snapchat and Instagram. But are customers reading your post or is it getting lost in the crowd noise?
With automation being all the rage on social media, how do you market your brand?
Avoid the mistake of so many and embrace the #1 marketing strategy in the world: blogging.
I’ve long been a proponent of blogging and have been blogging since I launched my company back in 2015. The more I blog high-quality edited content, the wider my customer base grows. While social media platforms come and go, a consistent blog is my number one lead-generating source.